In Australia / New Zealand, Success Stories, Tour Operators / Tour Transport

How does an Australian cruise-specialty travel company go from being a two-man operation to a staff of over 20 with offices in Sydney and Hong Kong in only nine years? Easy. By being the best at what they do. is Australia’s premier cruise-only travel agency. Anywhere is possible with, where voyages range from a three-day “cruise to nowhere” to an 18-night trip from Hong Kong to Dubai.

The agency also serves a huge international audience. The Italian-based Costa Cruise Lines named the “Best Online Agent in Asia Pacific.” And that is just the beginning. received the Cruise Passengers Reader’s Choice Award and became a Hitwise Top 10 award recipient. chairman, Brett Dudley, has been a supporter of .Travel since the domain’s 2005 inception. “The .Travel domain made perfect sense to me. When the domain was released, we were thinking of expanding globally. It has worked out well for us and our company’s head office, now based in Hong Kong.” uses the .Travel logo in all of its marketing efforts, including baseball caps, TV and print ads – even on Ecruising’s Kombi van!

ecruising_homepage_screenshot_2 has rapidly and successfully established itself as a global brand and website . The adoption of the .Travel domain extension has caused site traffic to increase dramatically and geographically diversified its audience. Now, more site visitors are from the United States than any other country. The agency also supplies huge name online travel providers such as Travelocity India and Zuji Singapore. Brett Dudley’s entrepreneurial skills and innovative thinking have turned a small local travel agency into one of the most thriving cruise providers in the Pacific.

Dudley is grateful for .travel’s contribution to this success, saying “Our experience with the .travel transition was helped by the service we received from the organization and staff. In our 17-year history, adopting the .Travel domain was one of my best decisions.


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